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Today's Public Relations: An Introduction
Robert L. Heath
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Today's Public Relations: An Introduction
Robert L. Heath
Working to redefine the teaching of public relations by discussing its connection to mass communication, and also linking it to its rhetorical heritage, this text examines the challenges of creating a solid foundation in the field of public relations while working to become a professional in a global society.
560 pages, 1, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 21, 2005 |
| ISBN13 | 9781412926355 |
| Publishers | SAGE Publications Inc |
| Pages | 560 |
| Dimensions | 203 × 254 × 28 mm · 1.11 kg |
| Language | English |
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