The New Chameleons: How to Connect with Consumers Who Defy Categorization - Michael R. Solomon - Books - Kogan Page Ltd - 9781398600041 - February 3, 2021
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The New Chameleons: How to Connect with Consumers Who Defy Categorization

Michael R. Solomon

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The New Chameleons: How to Connect with Consumers Who Defy Categorization

Reach the modern consumer who defies categorization and who expects brands to map to their unique habits, preferences and expectations.

232 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 3, 2021
ISBN13 9781398600041
Publishers Kogan Page Ltd
Pages 296
Dimensions 137 × 215 × 26 mm   ·   412 g
Language English  
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