Building Implementable Marketing Models - Philippe A. Naert - Books - Wolters-Noordhoff B.V. - 9789020706741 - May 31, 1978
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Building Implementable Marketing Models Softcover reprint of the original 1st ed. 1978 edition

Philippe A. Naert

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Building Implementable Marketing Models Softcover reprint of the original 1st ed. 1978 edition

This led Philippe Naert, now about four years ago, to write a concept text of a few hundred pages on the subject of how to build imple men table marketing models, that is, models that can and will be used.

418 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 31, 1978
ISBN13 9789020706741
Publishers Wolters-Noordhoff B.V.
Pages 418
Dimensions 140 × 216 × 21 mm   ·   485 g

See all of Philippe A. Naert ( e.g. Paperback Book )