The Crucial Role of Domain Knowledge in Evaluating Early Stage New Product Ideas - Denker - Books - Springer - 9783658197834 - November 10, 2017
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The Crucial Role of Domain Knowledge in Evaluating Early Stage New Product Ideas 1st ed. 2018 edition

Denker

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The Crucial Role of Domain Knowledge in Evaluating Early Stage New Product Ideas 1st ed. 2018 edition

Florian Denker explores the role of an individual's domain knowledge for the proficient evaluation of early-stage new product ideas in the front-end of innovation.


249 pages, 38 Illustrations, black and white; XXI, 249 p. 38 illus.

Media Books     Book
Released November 10, 2017
ISBN13 9783658197834
Publishers Springer
Pages 249
Dimensions 326 g
Language German  

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