Emerging Trends, Threats And Opportunities In International Marketing - Michael Czinkota - Books - Business Expert Press - 9781606490358 - November 1, 2009
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Emerging Trends, Threats And Opportunities In International Marketing

Michael Czinkota

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Emerging Trends, Threats And Opportunities In International Marketing

The context of international business has evolved over the years, and has always reflected the climate of the time. This book addresses three major changes that have taken place over the years in a series of articles compiled by the authors.

400 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 1, 2009
ISBN13 9781606490358
Publishers Business Expert Press
Pages 400
Dimensions 154 × 228 × 20 mm   ·   535 g
Language English  
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