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Marketing: The Basics - The Basics 3rd edition
Karl Moore
Marketing: The Basics - The Basics 3rd edition
Karl Moore
Fully updated to reflect the current world of marketing, this book includes all the vital information you need to excel as a marketing manager in a global landscape where consumer behaviour is increasingly unpredictable.
Media | Books Paperback Book (Book with soft cover and glued back) |
To be released | February 11, 2026 |
ISBN13 | 9781041106234 |
Publishers | Taylor & Francis Ltd |
Pages | 290 |
Dimensions | 581 g (Weight (estimated)) |