The Business Strategy Audit - Kendall Lyman - Books - CAMBRIDGE STRATEGY PUBLICATIONS - 9780955970740 - September 22, 2010
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The Business Strategy Audit

Kendall Lyman

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The Business Strategy Audit

How well does your corporate strategy work - for your company as a whole, and for individual business units? If it fails in some areas - which ones? And why? How good is your strategy-making process at gathering information and opinions, and at delivering strategies that win support and deliver growth? This self-assessment audit comes in three parts: * First, a 3-step audit to give you a clear, objective picture of the 'business environment': market, competitor and financial realities. (Of course, this information is already available to you - but probably not in a form that is tailored to help you shape and realign your overall business strategy.) * Second, a 7-step organisational assessment. This enables you to: o Clarify your company's existing strategy. Measure its viability and robustness o Outline business processes o Determine capabilities o Determine appropriate organisation design and resource allocation o Assess the company culture o Integrate all these elements of the organisation assessment * Third, the tools you need to develop a framework within which to create an appropriate and flexible strategy for the future.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 22, 2010
ISBN13 9780955970740
Publishers CAMBRIDGE STRATEGY PUBLICATIONS
Pages 132
Dimensions 210 × 300 × 10 mm   ·   335 g
Language English