Media Economics - Key Concerns in Media Studies - Cunningham, Stuart (Queensland University of Technology, Kelvin Grove, Australia) - Books - Bloomsbury Publishing PLC - 9780230293229 - May 1, 2015
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Media Economics - Key Concerns in Media Studies

Cunningham, Stuart (Queensland University of Technology, Kelvin Grove, Australia)

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Media Economics - Key Concerns in Media Studies

A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.

192 pages, 7 black & white tables, 3 figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 1, 2015
ISBN13 9780230293229
Publishers Bloomsbury Publishing PLC
Pages 192
Dimensions 129 × 212 × 10 mm   ·   250 g
Language English  

See all of Cunningham, Stuart (Queensland University of Technology, Kelvin Grove, Australia) ( e.g. Paperback Book )