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Selling Yoga: From Counterculture to Pop Culture
Jain, Andrea (Assistant Professor of Religious Studies, Assistant Professor of Religious Studies, Indiana University-Purdue University)
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Selling Yoga: From Counterculture to Pop Culture
Jain, Andrea (Assistant Professor of Religious Studies, Assistant Professor of Religious Studies, Indiana University-Purdue University)
Selling Yoga looks at how modern yoga developed into the self-developmental products and services that are widely consumed across the world today.
264 pages, 11 illus.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 8, 2014 |
| Original release date | 2015 |
| ISBN13 | 9780199390243 |
| Publishers | Oxford University Press Inc |
| Pages | 264 |
| Dimensions | 157 × 237 × 18 mm · 498 g |
| Language | English |
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